Unveiling the debut of their wine label Fresh Vine Wine, Nina Dobrev and Julianne Hough became the latest celebrities to get into the wine business. The duo have built a brand around bottling up their friendship and the many moments they indulge in wine to connect, while still staying loyal to their health lifestyle goals.
It was roughly 8 years ago when they both met for the first time through their hair stylist Riawna Capri, and have been fast friends ever since.
Hough, over a Zoom call on Friday afternoon with Dobrev on the line, clearly mentioned
“We really have gone through so much together, life changes, experiences, And we know each other inside and out; we balance each other out in so many different ways and we have things that we’re interested in that are similar and things that are [different]. But one thing that we really do bond over is our values. And so being able to find something that we both really value and bring in our own unique abilities and skill sets…we wanted to create a product that was indicative of who we are individually and collectively as friends.”
“And it’s really great because it feels like we’re growing together and this felt like a great natural step to the next sophisticated chapter in our lives,”
Dobrev adds.
“We’re two best friends that have a lot in common and we just want to share in the joys of life and the ups and downs and through this last year,”
Hough says.
“Especially having time together, and really figuring out who we are, what our enjoyments are, figuring out this life and being able to do that all while having the comfort of a glass of wine in hand and unwinding and chilling out and not feeling like, ‘I’m going to have like a massive hangover tomorrow.’”
Fresh Vines launches with a California cabernet sauvignon, a California chardonnay and a California pinot noir, with a rosé soon to come this summer.